The Scientist
Dr. Hanumant Sadashiv Bhosle leads the scientific design and validation framework behind SEA HORSE. His work integrates Sargassum tenerrimum bioactives with water-dispersible granule (WDG) technology to achieve catalytic nutrient bridging, root system stimulation, and controlled release in the rhizosphere. Dr. Bhosle’s approach combines plant physiology, soil science, and formulation engineering to deliver all-season, all-crop reliability under Indian field conditions.
“SEA HORSE is a catalytic biostimulant, not a fertiliser substitute. By combining alginate-driven chelation, polyphenolic growth signalling, and a methyl-cellulose micro-gel, we keep roots physiologically ‘on’ and nutrients biologically available for longer—delivering season-agnostic performance with standard NPK programs.”
Dr. Hanumant S. Bhosle
Scientist’s note
The Brand Architect
Amit Nalawade is the brand architect behind SEA HORSE, leading the journey from strategy to shelf. An agri-entrepreneur and marketing professional, he translates customer insight into a clear value proposition, shapes a distinct brand identity, and builds go-to-market systems that drive adoption across regions and seasons. His work aligns positioning, packaging, pricing, and promotions into one repeatable playbook so distributors can sell with confidence and farmers can decide with clarity.
Focus areas
Market entry & rollout: Clear launch roadmap and regional prioritisation.
Channel enablement: Simple tools, clean messaging, and repeatable playbooks.
Demand generation: On-ground activations and digital funnels that drive enquiries.
Commercial discipline: Pricing architecture and schemes that protect margins.
Performance cadence: Weekly KPIs, fast feedback, decisive course-correction
Amit's Note
“Great GTM is clarity in motion, one story, one plan, executed well.”